Key Elements Of An Effective Website

Does Your Website Have What It Takes?

If you have an existing site, or plan to develop one in the near future, it’s important to understand the characteristics that can make or break the effectiveness of your online investment. An unattractive or poorly built site will do more to hurt your business than to help it. In this article, we look at the five general components involved in making a website successful.

Key Elements Of An Effective Website

1. Appearance
2. Content
3. Functionality
4. Website Usability
5. Search Engine Optimization

The most effective website will reflect best practices across all of these elements.

What to Put on Your Website?

What you would have on your website totally depends on your business and the nature of your website. Here is a list of pages that you might want to create for your website.

  • Attractive Home Page: Always required for every website.
  • List of Product and Services along with complete detail.
  • Complete Pricing Information.
  • About your company and nature of business including your achievements.
  • About your staff and if possible their experience.
  • Your complete contact information.
  • Frequently Asked Questions.
  • Success Stories and Feedback from Customers.

Finally, make your site useful and interesting for your customers. Your site visitors are your customers and they should find each and everything they are looking for. Customer satisfaction should be your prime concern.