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Does Your Website Have What It Takes?

If you have an existing site, or plan to develop one in the near future, it’s important to understand the characteristics that can make or break the effectiveness of your online investment. An unattractive or poorly built site will do more to hurt your business than to help it. In this article, we look at the five general components involved in making a website successful.

Key Elements Of An Effective Website

1. Appearance
2. Content
3. Functionality
4. Website Usability
5. Search Engine Optimization

The most effective website will reflect best practices across all of these elements.